Persuasive UX and 5 Emotional Triggers That Convert

on . Posted in Blog

Successful site design is crucial to your e-commerce business. In fact, you’d be nowhere without it. You depend on your site to attract, engage and convert customers. That’s a lot of responsibility placed on your web pages and understanding how UX plays into the equation is key. But, with everything you’ve probably heard about UX design, […]

The post Persuasive UX and 5 Emotional Triggers That Convert appeared first on UpCity.

Tips to Save You From Another Analytics Dashboard

on . Posted in Blog

In addition to guest posting on the UpCity blog, Likeable Advertising is featured as one of the Top SEO Companies in San Jose. Check out their profile here. For today’s multi-channel digital campaigns, there are more analytics tools and key performance indicators than ever. Dashboards arrange the data in charts and graphs with raw data you can browse if you prefer. From […]

The post Tips to Save You From Another Analytics Dashboard appeared first on UpCity.

5 Essential Tips for Attorney SEO

on . Posted in Blog

In addition to guest posting on the UpCity blog, Web Reputation Builders is featured as one of the Top SEO Companies in San Diego. Check out their profile here. Without a doubt, the best way to drive clients to your law firm is through Google, because 96 percent of the people who seek legal advice do so via a search engine. On […]

The post 5 Essential Tips for Attorney SEO appeared first on UpCity.

Top 25 Digital Marketing Articles – Week of 05/11/18

on . Posted in Blog

This week’s roundup, includes tips to increase your business volume with CRM matching, rank your website high in Local Search, and leverage UX Design for growing your business. Learn how to improve your Content Marketing efforts, and get more subscribers for your Emails. We’ve covered all of this news and, much more, below! From the […]

The post Top 25 Digital Marketing Articles – Week of 05/11/18 appeared first on UpCity.

Google Penalties: Avoiding the Usual Suspects

on . Posted in Blog

In addition to guest posting on the UpCity blog, Gruen Agency is featured as one of the Top Digital Marketing Agencies in Minneapolis. Check out their profile here. Nobody wants to end up in the Google jail cell, but even the best laid plans of mice and men often go astray. So let’s take a closer look at the two primary forms of […]

The post Google Penalties: Avoiding the Usual Suspects appeared first on UpCity.

How Web Design Impacts Your Customers’ Experience

on . Posted in Blog

In addition to guest posting on the UpCity blog, PixelCutLabs is featured as one of the Top Web Design Companies in the United States. Check out their profile here. It’s nearly impossible for any business to survive without an online presence. Whether it’s e-commerce or social media, customers expect to see your business online. It helps to have an arsenal of digital […]

The post How Web Design Impacts Your Customers’ Experience appeared first on UpCity.

What You Can Learn from a ’90s Website that Became a Content Legend

on . Posted in Blog

In addition to guest posting on the UpCity blog, ATX Web Designs is featured as one of the Top Digital Marketing Agencies in Austin. Check out their profile here. There’s a legend that’s told among content marketers about an email sent over 20 years ago. Back in the 90s, when the internet was new and Amazon.com was little more than […]

The post What You Can Learn from a ’90s Website that Became a Content Legend appeared first on UpCity.

Top 25 Digital Marketing Articles – Week of 05/04/18

on . Posted in Blog

This week’s roundup, includes tips to make optimal use of CRM systems, improve your local Social Media strategy, and conduct UX research. Learn how to measure the ROI of your B2B Content Marketing campaigns, and increase conversions with targeted Email Marketing. We’ve covered all of this news and, much more, below! From the UpCity Blog: […]

The post Top 25 Digital Marketing Articles – Week of 05/04/18 appeared first on UpCity.

Use Competitive Analysis to Fine Tune Your Content Marketing Strategy

on . Posted in Blog

In addition to guest posting on the UpCity blog, Enola Labs Software is featured as one of the Top Software Developers in Austin. Check out their profile here. Remember Marketing-101 class where you conducted endless SWOT analyses? Time to put that to use. If not, here is a quick recap before we dive into using a competitive analysis to fine tune your […]

The post Use Competitive Analysis to Fine Tune Your Content Marketing Strategy appeared first on UpCity.

How to design positive user experiences?

on . Posted in Blog

user experiences

More and more brands are designing their products for positive emotions. The reason for this is simple: While brands used to ask questions like “Does this application work?” or even “Does this product work for you?”, there is one more pressing question at work when it comes to user experience. The question is: “How does […]

The post How to design positive user experiences? appeared first on Usersnap Blog.

How learning to code changed my life

on . Posted in Blog

How learning to code changed my life My name is Debbie and I am 39 years old. I’m a Frontend Architect for Bluekiri, part of the Logitravel Group in Mallorca, Spain. Sometimes I have a hard time believing that this...

The post How learning to code changed my life appeared first on Treehouse Blog.

Trends in Agency Pricing

on . Posted in Blog

“I’ve wasted so much money on agencies, marketing companies, SEO/SEM experts…” That was the lament of a small business owner I met the other day. He went on to say, “They promised me results and I never saw the payback.” As we know, that story always has two sides. Some clients enter into relationships with […]

The post Trends in Agency Pricing appeared first on UpCity.

Local WordPress Development Made Easy

on . Posted in Blog

In addition to guest posting on the UpCity blog, Sunlight Media is featured as one of the Top Software Developers in the United States. Check out their profile here. It’s conventional wisdom that using a local server for development has several benefits over using a live production server when working on any web project. Increases in workflow efficiency, as well as […]

The post Local WordPress Development Made Easy appeared first on UpCity.

UpCity Announces 2018 Top Agencies in Columbus

on . Posted in Blog

CHICAGO and COLUMBUS, April 17, 2018 – UpCity, the leading online marketplace for growth-minded small-to-medium sized businesses (SMBs) seeking vetted marketing agencies and professionals, announced its 2018 Top Agencies in Columbus. The agencies and marketing services companies are rated in a variety of different areas of business expertise and represent the most vetted, best of […]

The post UpCity Announces 2018 Top Agencies in Columbus appeared first on UpCity.

UpCity Announces 2018 Top Agencies in Detroit

on . Posted in Blog

CHICAGO and DETROIT April 17, 2018 – UpCity, the leading online marketplace for growth-minded small-to-medium sized businesses (SMBs) seeking vetted marketing agencies and professionals, announced its 2018 Top Agencies in Detroit. The agencies and marketing services companies are rated in a variety of different areas of business expertise and represent the most vetted, best of […]

The post UpCity Announces 2018 Top Agencies in Detroit appeared first on UpCity.

UpCity to Publish its 2018 Top Agencies List in San Francisco

on . Posted in Blog

Leading Resource Vets Marketing Providers to Help Local San Francisco Businesses Find Trusted Marketing Partners. CHICAGO April 16, 2018 – UpCity, the leading online marketplace for growth-minded small-to-medium sized businesses (SMBs) seeking vetted marketing agencies and professionals, announced that its team of analysts will be working closely with San Francisco marketing firms to curate, research, and qualify […]

The post UpCity to Publish its 2018 Top Agencies List in San Francisco appeared first on UpCity.

Top 25 Digital Marketing Articles – Week of 04/27/18

on . Posted in Blog

This week’s roundup, includes tips to create effective CRM strategies for your business, implement 301 redirects for SEO, and generate high Conversion traffic for your website. Learn how to create a positive Online Reputation for your small business, and make your Email Marketing campaigns more effective. We’ve covered all of this news and, much more, […]

The post Top 25 Digital Marketing Articles – Week of 04/27/18 appeared first on UpCity.

Is Your Client About to Fire You? (Plus, How to Exit Gracefully)

on . Posted in Blog

Breaking up is hard to do. Most of us have been there. A client wants to terminate a relationship. It may be for a particular reason (like cash flow, lack of tangible results or simply a “mis-fit.) As in all relationships, courageous, professional, and sensitive people will have “the talk” with you and get you […]

The post Is Your Client About to Fire You? (Plus, How to Exit Gracefully) appeared first on UpCity.

Tech or Talk? How Should Your Agency Communicate With Clients?

on . Posted in Blog

From Slack to Trello to Dropbox to Google Docs… The numbers and types of cloud-based communications and storage platforms are constantly multiplying. As a client, I always get a little queasy when a new agency, independent contractor, or other marketing services partner “insists” that I use their favorite form of communication. Similarly, as an independent […]

The post Tech or Talk? How Should Your Agency Communicate With Clients? appeared first on UpCity.

Top 25 Digital Marketing Articles – Week of 04/20/18

on . Posted in Blog

This week’s roundup, includes tips to grow your customer database in CRM, improve SEO rankings with Off page techniques, and boost the Conversion rate of your website using online tools. Learn how to influence people with Online Reputation Management, and increase the ROI of your Email Marketing campaigns. We’ve covered all of this news and, […]

The post Top 25 Digital Marketing Articles – Week of 04/20/18 appeared first on UpCity.

Are You Doing Branded Content the Right Way?

on . Posted in Blog

In addition to guest posting on the UpCity blog, Connection Model is featured as one of the Top Branding Agencies in Seattle. Check out their profile here. What is the first thing that comes to mind when you review the tools and tactics you use for promotion and digital marketing? Well, many might immediately think of pay-per-click (PPC) advertising, text link advertisements or banner […]

The post Are You Doing Branded Content the Right Way? appeared first on UpCity.

How to Use Design Thinking Principles for Your Dev Project

on . Posted in Blog

Design Thinking

In 2009, Tim Brown published his now famous book “Change by Design”. His idea: Design strategies and techniques can be used at every level of business. In 2018, Design Thinking has become a methodology and is used for innovative activities by project teams around the world. We explore: How can design thinking help you when […]

The post How to Use Design Thinking Principles for Your Dev Project appeared first on Usersnap Blog.

Why do some products thrive and others don’t?

on . Posted in Blog

digital products_usersnap

Everyone wants to build the digital products of the future that are used and loved by customers. But what makes some products thrive and others die? What principles do sticky products follow? And is there something – really anything – that makes products just a little bit more sticky? What makes an idea stick? In […]

The post Why do some products thrive and others don’t? appeared first on Usersnap Blog.

5 Universal UX Design Tips for E-commerce Businesses

on . Posted in Blog

If your pages aren’t designed with UX in mind, it’s going to hurt your e-commerce business on multiple levels. Not only will users turn away from your site towards another that’s easier and more intuitive to use, but Google doesn’t look so fondly upon poor UX, and that will show up in your ranking. Still, […]

The post 5 Universal UX Design Tips for E-commerce Businesses appeared first on UpCity.

Hey or Hello? How to Target Your Message to Your Target Segment

on . Posted in Blog

“Hey! When can we schedule a time for me to demo our new app?” At least once every couple of weeks I get a LinkedIn or e-mail message that starts that way (or something close). I often wonder if anyone actually responds to those types of cold call sales pitches. How you communicate with clients […]

The post Hey or Hello? How to Target Your Message to Your Target Segment appeared first on UpCity.

5 Things You Should Do to Make it Into the Local Pack

on . Posted in Blog

In addition to guest posting on the UpCity blog, Thrive is featured as one of the Top SEO Agencies in the United States. Check out their profile here. When you’re a local business, getting found in Google for local searches is essential. If you’re a restaurant in Seattle for instance, you’ve got to show up for “Seattle restaurants” searches, or those patrons […]

The post 5 Things You Should Do to Make it Into the Local Pack appeared first on UpCity.

Finding the Best Summer Interns for Your Agency

on . Posted in Blog

The scramble to find internships is already well underway for college students—especially those who are thinking about future careers. Although many employers view temporary summer staff as extra work, smart agencies and marketing services professionals see hiring interns as an investment in their own future and a way to leave a mark on the next generation […]

The post Finding the Best Summer Interns for Your Agency appeared first on UpCity.

3 Reasons You May Not Be a Good Fit for Inbound Marketing

on . Posted in Blog

In addition to guest posting on the UpCity blog, WEBITMD is featured as one of the Top Digital Marketing Agencies in Los Angeles. Check out their profile here. Thanks to new advancements in marketing automation platforms like HubSpot, the inbound marketing methodology has exploded in popularity. According to a 2016 article by WordStream, 61 percent of marketers say that utilizing or improving their […]

The post 3 Reasons You May Not Be a Good Fit for Inbound Marketing appeared first on UpCity.

Constructing an A Team to Land a Client

on . Posted in Blog

Do you have all the skills that a prospective client wants or needs? When you’re responding to an RFP, targeting a client in your vertical sweet spot, or responding to an inquiry you’ve received through the UpCity site, one rule applies in the digital advertising, creative, and PR world— you cannot fake it until you […]

The post Constructing an A Team to Land a Client appeared first on UpCity.

Four Ways to Use Video to Engage Your Brand’s Audience

on . Posted in Blog

There’s a reason that video marketing is so important for your brand right now. It’s engaging and captures your audience’s attention. Views on branded video on Facebook have increased 258%, and 64% 0f consumers make a purchase after watching branded video content. These numbers tell us a lot about video’s effectiveness on individual consumers, but […]

The post Four Ways to Use Video to Engage Your Brand’s Audience appeared first on UpCity.